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Super Bowl 2026 Halftime Show: Confirmed Performers, Time, and Facts

George Alfie Clarke Fletcher • 2026-07-23 • Reviewed by Hanna Berg

Every year, the Super Bowl halftime show becomes a moment the whole world talks about — and the 2026 edition was no exception. Bad Bunny took the stage at Levi’s Stadium on February 8, 2026, as the first Latino male headliner in the show’s history, bringing a set that blended Latin rhythms with pop spectacle.

Date: February 8, 2026 ·
Venue: Levi’s Stadium, Santa Clara, CA ·
Headliner: Bad Bunny ·
Duration: 13 minutes ·
Guest performers: Lady Gaga, Ricky Martin

Quick snapshot

1Confirmed facts
  • Bad Bunny headlined the Super Bowl LX halftime show (CBS News)
  • Lady Gaga and Ricky Martin appeared as guests (CBS Sports)
  • Performance lasted 13 minutes (Los Angeles Times)
  • Show took place at Levi’s Stadium on February 8, 2026 (CBS News) (CBS News)
2What’s unclear
  • Exact payment to Bad Bunny (if any) (Wikipedia)
  • Whether other artists declined an invitation (Wikipedia)
  • Official viewership numbers (Wikipedia)
  • Full setlist details (Wikipedia)
3Timeline signal
  • Announced on September 28, 2025 (CBS News)
  • Performed on February 8, 2026 (Los Angeles Times) (CBS News)
4What’s next
  • Post-event reviews and analysis from music and sports outlets (Deadline)
  • Viewership data expected from Nielsen (Deadline)

Five key facts stand out about the Super Bowl 2026 halftime show, one pattern: the show broke new ground for Latin representation on the biggest stage.

Fact Detail Source
Headliner Bad Bunny CBS News
Guests Lady Gaga, Ricky Martin CBS Sports
Date February 8, 2026 CBS News
Venue Levi’s Stadium, Santa Clara, CA CBS News
Duration 13 minutes Los Angeles Times
Branding Apple Music Super Bowl LX Halftime Show Wikipedia
Broadcast NBC, Telemundo, Peacock AZCentral
Producers Roc Nation, Jesse Collins CBS News
Performance language Almost entirely in Spanish Wikipedia
First Latino male headliner Yes Los Angeles Times

The implication: the NFL’s choice of Bad Bunny signals a deliberate push to engage Spanish-speaking audiences and diversify the halftime show’s cultural footprint.

Who Is Performing at the Super Bowl 2026 Halftime Show?

Confirmed headliner and guests

  • Bad Bunny was officially announced as the headliner on September 28, 2025 (CBS News).
  • Lady Gaga and Ricky Martin joined Bad Bunny on stage during the 13-minute set (CBS Sports).
  • Los Pleneros de la Cresta also performed as part of the show (Wikipedia).

Who declined to perform?

No official reports have named any artists who turned down an invitation to the Super Bowl 2026 halftime show. The NFL and Roc Nation have not commented on potential declined offers.

The pattern: the lineup was built around a single headliner with two high-profile guests, a formula that has worked for recent Super Bowl halftime shows (e.g., 2024 with Usher, 2023 with Rihanna).

What Time Is the Super Bowl 2026 Halftime Show?

Typical halftime show timing during Super Bowl broadcast

  • Super Bowl LX kicked off at 3:30 p.m. Pacific / 6:30 p.m. Eastern (Los Angeles Times).
  • The halftime show was expected to begin between 5:00 p.m. and 5:30 p.m. Pacific, roughly 15-20 minutes after the end of the second quarter (Los Angeles Times).
  • The performance itself lasted about 13 minutes (Los Angeles Times).

The trade-off: because the game start time is fixed, the exact halftime show start can vary by 10-15 minutes depending on game pace. Viewers who want to catch the full show should tune in by 8:00 p.m. Eastern.

How Much Was Bad Bunny Paid for the Super Bowl 2026 Halftime Show?

Standard NFL halftime show compensation

  • Artists are typically not paid a performance fee; the NFL and Apple Music cover production costs, which can run into the millions (Wikipedia).
  • No specific figure for Bad Bunny’s compensation has been released by the NFL, Apple Music, or his representatives.

Why this matters: for a headliner of Bad Bunny’s stature, the exposure and brand value of the Super Bowl halftime show often outweigh a direct paycheck. The NFL uses the slot to cross-promote its streaming and music partnerships.

The upshot

Bad Bunny’s performance was the first Super Bowl halftime show performed almost entirely in Spanish, according to People. That’s a significant shift for a broadcast that traditionally caters to English-speaking audiences, and it reflects the NFL’s growing focus on the Hispanic market.

The implication

Future halftime shows may lean more heavily into non-English performances to capture the Hispanic audience.

Timeline

The timeline from announcement to performance spanned about four and a half months.

Date Event
September 28, 2025 Bad Bunny announced as headliner (CBS News)
January 2026 Guest performers reported: Lady Gaga and Ricky Martin (CBS Sports)
February 8, 2026 Super Bowl LX halftime show performed (Los Angeles Times)
Post-February 8, 2026 Reviews and analysis published by multiple outlets

The catch: the timeline from announcement to performance was about four and a half months, typical for Super Bowl halftime show planning.

What’s confirmed vs. what’s unclear

Confirmed facts

  • Bad Bunny headlined the show (CBS News)
  • Lady Gaga and Ricky Martin performed as guests (CBS Sports)
  • Show took place at Levi’s Stadium on February 8, 2026 (CBS News)
  • Performance lasted 13 minutes (Los Angeles Times)
  • Bad Bunny was first Latino male headliner (Los Angeles Times)
  • Roc Nation and Jesse Collins co-produced (CBS News)
  • Broadcast on NBC, Telemundo, Peacock (AZCentral)

What’s unclear

  • Exact payment to Bad Bunny (if any)
  • Whether other artists were invited and declined
  • Official viewership numbers
  • Full setlist details

“It was a jam-packed 13 minutes of spectacle that brought Latin pop to the largest TV audience of the year.”

— Deadline review

“Bad Bunny’s performance was almost entirely in Spanish, a first for the Super Bowl halftime show.”

— Wikipedia entry

For fans of Latin music and the NFL alike, the Super Bowl 2026 halftime show was a clear statement: the league is betting on cultural crossover. The choice of Bad Bunny, the first Latino male headliner, signals that the halftime show is no longer just a pop-rock affair — it’s a global platform. For advertisers and broadcasters, the implication is that future halftime shows may lean even more heavily into non-English performances to capture the Hispanic audience that is rapidly becoming the most valuable demographic in American sports. For other major sports events, see our guide to Masters 2025 Dates, Schedule, and Key Info.

For a detailed breakdown of the confirmed lineup, check out the full list of Super Bowl 2026 halftime performers.

Frequently asked questions

Who was the headliner of the Super Bowl 2026 halftime show?

Bad Bunny was the headliner of the Super Bowl LX halftime show, performing on February 8, 2026 at Levi’s Stadium.

Did Lady Gaga perform at the Super Bowl 2026 halftime show?

Yes, Lady Gaga appeared as a guest performer alongside Bad Bunny and Ricky Martin.

How long was the Super Bowl 2026 halftime show?

The performance lasted about 13 minutes, the standard length for Super Bowl halftime shows.

Was the Super Bowl 2026 halftime show live?

Yes, the performance was broadcast live from Levi’s Stadium during the actual halftime break.

What songs did Bad Bunny perform at the Super Bowl 2026 halftime show?

Official setlist details have not been fully confirmed, but the show featured a mix of his hits, largely in Spanish, with guest appearances.

Why was Bad Bunny chosen for the Super Bowl 2026 halftime show?

The NFL and Apple Music likely selected Bad Bunny to appeal to the growing Hispanic audience and to showcase Latin music on a global stage.

Where can I watch the Super Bowl 2026 halftime show?

Replays and clips are available on the NFL’s official YouTube channel, Apple Music, and various news outlets.



George Alfie Clarke Fletcher

About the author

George Alfie Clarke Fletcher

Our desk combines breaking updates with clear and practical explainers.